RESTON, Va. — The Go RVing message was highlighted in several ways during the Super Bowl festivities, reminding footbal fans of the convenience and affordability of RV travel.

RVIA supplier member Goodyear Tire & Rubber Company added the Go RVing message to its popular Goodyear Airship, a “What Will You Discover” Go RVing” print ad appeared in the Super Bowl XLIII souvenir program, and as always, RV tailgating was a hit with football fans and media alike.

In the days leading up to the game,